When Levi Strauss introduced the first pair of jeans to California gold miners back in the 1800s, the German-American businessman opted for the toughest and most durable fabric around: denim. 160 years later, denim is still the choice of fabric for jeans across the globe. Wouldn't one think that there could be a more comfortable, lightweight option for jeans in 2013; one that retains the ruggedness and durability of woven cotton twill? Enter Outlier. No stranger to technical and contemporary tak...
When Levi Strauss introduced the first pair of jeans to California gold miners back in the 1800s, the German-American businessman opted for the toughest and most durable fabric around: denim. 160 years later, denim is still the choice of fabric for jeans across the globe. Wouldn't one think that there could be a more comfortable, lightweight option for jeans in 2013; one that retains the ruggedness and durability of woven cotton twill? Enter Outlier. No stranger to technical and contemporary tak...
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